Numerous citizens from Kaufungen and the surrounding area accepted the invitation and took the opportunity to visit the depot, get to know SIKA and spend a winter afternoon together. The premises were well attended for several hours. The atmosphere was open, friendly and characterised by lots of positive feedback.
An atmosphere to linger in and insights into the company
Lovingly decorated wooden stalls with fairy lights and fir greenery, fire pits and numerous seating and standing tables created a special atmosphere. Cakes, waffles and hot drinks were in high demand. In the end, there was little left, with the waffles selling out shortly before the end of the event.
A central point of attraction was the stand of the Kaufungen volunteer fire brigade. With their emergency vehicle and a dedicated team, they were present throughout the event and were a particular highlight for children. The programme was complemented by various hands-on activities such as crafts, games and little surprises.
The SIKA information stand also attracted a lot of interest. Many visitors took the opportunity to find out about the company, its products and applications, and to talk directly to employees.
Jointly organised, socially effective
Around 30 employees helped with the organisation, setting up and dismantling, and manning the stands. Private donations of cakes and waffle batter, as well as equipment provided, also contributed to the success of the day. Support also came from the local community: the company ‘Automaten D. Grob’ from Kaufungen provided bar tables and play equipment free of charge, among other things.
An important result of the day was the donation of around 2,500 euros. All proceeds from the New Year's reception will go to the Kaufungen Volunteer Children's and Youth Fire Brigade.
A confident start
With the New Year's reception, SIKA not only heralded its anniversary year, but also demonstrated how closely the company is connected to its location. The start made it clear that the anniversary should not only be celebrated, but also experienced together – with employees, guests and the region.
